5 Unknown LinkedIn Prospecting Tips

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Sales prospecting is a big part of acquiring new customers for any business. Sales teams are constantly trying to get better at understanding what people can be considered prospects and reaching out to them in the hope of making a customer out of them. There are many places where sales prospecting can happen, but this article will focus on sales prospecting on Linkedin. Linkedin, being both a professional hub and a social network, is a great place to look for prospects and get in touch with them. It may seem unusual to be looking for customers on Linkedin, but the opportunity for prospecting is more significant than you think. whoisvisiting.com is our best Lead Forensics Pricing website.

Use the “People Also Viewed” Tab.

Thinking of these people as entirely unique as unlike anyone else in the world is an easy trap to fall into. Luckily, Linkedin tracks how users navigate their platform, and they put some useful information for you on display.

When visiting a profile, you can see the “People Also Viewed” tab on the sidebar. This tab shows what profiles people who visited the profile you are currently on have visited. Linkedin’s algorithm does its best to offer you profiles that are closely related or similar to the one you’re now on – and it does a pretty good job at it.

Take Advantage of Linkedin’s Alumni Search

The traditional search bar is an excellent resource for obtaining most of the information you could be looking for on Linkedin. Still, there’s an extra feature that shouldn’t be overlooked: alumni search. The Alumni search helps focus your search on people who went to the same school as you.

If you find prospecting difficult and you have a hard time breaking the ice with your prospects, then you should consider looking for opportunities through Linkedin’s alumni search. Having something as important as education in common with someone makes it much easier to get a conversation going and move forward from there. You can also think of finding prospects through this channel as putting on “training wheels,” where you can hone your skills on people you have more in common with so that you can later expand and turn any prospect into a customer.

Contact Prospects Who Are Transitioning Jobs

Going from one job to another, or entering a new field in general, is one of the most critical moments when it comes to sales prospects. People who are changing jobs are more likely to look into purchasing new and unknown services and products for their new position – new clothes, new accessories, a new phone, subscriptions to efficiency or motivation apps, etc. Frequently this purchasing period is preceded by a fair amount of research, where prospects will look into the services and products they know nothing about to see whether they’re worth buying or not.

Pay Attention to Competing Networks

Checking out your competition’s customers is a great way to approach sales prospecting. As established customers, it’s much easier to know what they want and what they expect out of a product or service, and so you can cater to that easily. You also understand what your competition is offering, so you can carefully build an argument to convince that customer to move away from your competition and start doing business with you.

Check Out the People Who Interact With Your Prospects

When working a job, people are usually surrounded by similar people to themselves. Engineers work with a lot of engineers, marketers with a lot of marketers, etc. The same thing happens with consumers. People’s social and professional circles are often filled with other like-minded people with similar interests, jobs, and hobbies. Linkedin networks follow this trend.

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